Russell Wilson, the Super Bowl-winning quarterback for the Seattle Seahawks, returned to Camp Randall Stadium where he once led the Badgers. He credited this saying to his father, who told it to him when young Russell was getting ahead of himself as a T-ball prodigy at age three or four. Wilson structured his entire speech around the question 'What do you do when life tells you no?' His father's words became the thread: lots of people have potential, but not everyone does something with it. The moments that define you aren't when life says yes — they're when life says no. Wilson told the graduates that he doesn't believe in good luck: 'Go make it happen.'