More from Tory Burch

It's about having the courage to give in to passion for an idea that makes your heart race. And if it doesn't scare you, you're probably not dreaming big enough.

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Tory Burch

Babson College Commencement 2014, 2014

4:55

Video starts at 4:55 — the moment this quote was spoken

The Story Behind This Quote

Fashion designer and entrepreneur Tory Burch delivered the commencement address at Babson College in 2014, speaking to graduates of the school ranked number one in entrepreneurship education. She began by defining entrepreneurship not as a job title but as a state of mind — about seeing connections others can't, seizing opportunities others won't, and forging new directions that others haven't. This quote captured the essence of her philosophy: that true entrepreneurial ambition should be thrilling and terrifying in equal measure. Burch knew this firsthand. When she launched her company in 2004, she was told not to start with retail, not to launch multiple product categories, and not to begin with e-commerce. She ignored all of it, opening a boutique that was so packed on its first day that women were changing clothes in the middle of the store.

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